Case study · eCommerce
Noema Home: structured eCommerce for a large furniture and décor catalogue.
A bilingual OpenCart store connecting clear product experience, accessibility-led design and automated catalogue feeds through XML integrations.
OpenCart · XML integrations- Client
- noemahome.gr
- Sector
- Furniture & home décor
- Platform
- OpenCart · XML integrations
- Scope
- eCommerce UX · OpenCart development · Accessibility-led design
Project thinking
From brief to working system
The decisions behind the interface matter as much as the final screen.
The brief
Noema Home needed an online store capable of organising a large furniture and décor catalogue, supporting independent Greek and English content, and addressing specific accessibility requirements.
- Clear navigation through a complex product structure
- Independent content for each language
- Responsive use across mobile, tablet and desktop
Product architecture & UX
Categories, subcategories and filters organise discovery, while product pages balance imagery, technical attributes, dimensions and packaging information.
- Price, availability and attribute filters
- Detailed product information
- WCAG 2-informed contrast, readability and content structure
OpenCart and content management
The platform gives the team direct control over catalogue and content, supporting bilingual operation, editorial material and future expansion without compromising navigation.
- Independent Greek and English management
- An extensible catalogue structure
- Integrated blog and informational content
XML feeds and the SEO foundation
XML connections with warehouses and suppliers automate product, availability and attribute updates. In parallel, the category and product structure creates a dependable technical foundation for organic growth.
- XML supplier and warehouse integrations
- Automated updates of essential product data
- SEO-friendly category and product pages
Delivered value
What the solution connects
The outcome is described through delivered capabilities—not invented performance figures.
Structured large catalogue
Automated product updates
Bilingual, accessibility-led foundation
A large catalogue with a clear path to purchase.
Navigation, product pages and categories organise an extensive catalogue without burdening the experience, with consistent attention to readability and accessibility.
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