Case study · Website
Achaiko Chorio: two seasonal experiences within one clear digital identity.
The children’s camp and agritourism guesthouses serve different audiences. The WordPress structure separates their journeys without fragmenting the brand.
WordPress · Dual-experience website- Client
- Achaiko Chorio
- Sector
- Children’s camp & agritourism hospitality
- Platform
- WordPress · Dual-experience website
- Scope
- Information architecture · WordPress development · Dual navigation
Project thinking
From brief to working system
The decisions behind the interface matter as much as the final screen.
The brief
The same mountain estate operates as a summer children’s camp and a winter agritourism destination. The website needed to speak clearly to parents, children and accommodation guests.
- Two seasonal products
- Different audiences
- One identity
Two clear journeys from the homepage
A split hero, distinct submenus and separate content areas direct visitors to the camp or guesthouses without asking them to decode the site structure.
- Split entry point
- Dual navigation
- Consistent brand system
Information aligned with each decision
Periods, activities, programmes, FAQs and parent guidance are organised differently from chalets, amenities and the nature-stay experience.
- Content for parents
- Accommodation presentation
- Nature activities
Forms that collect the right details
Camp interest, child registration and stay enquiries use targeted fields and calls to action so every message reaches the team with the necessary context.
- Camp interest forms
- Registration details
- Stay enquiries
Delivered value
What the solution connects
The outcome is described through delivered capabilities—not invented performance figures.
Camp and accommodation receive distinct journeys
Parents and guests reach the information relevant to them quickly
Targeted forms collect complete enquiry details
When one brand offers two distinct experiences, navigation should present a clear choice from the first screen.
The identity remains unified while each audience follows its own information and conversion journey.
Your next project
The right solution starts with the real operating need.
Tell us what must change, what needs to connect and what success should look like for your team and customers.
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