Case study · eCommerce
iCiclio: a large homeware catalogue becomes a precise and controlled search experience.
The WooCommerce store organises kitchen, bathroom, decoration, furniture, garden and cleaning products through layered taxonomy, dynamic filters and complete commerce information.
WooCommerce · Advanced catalogue filtering- Client
- iCiclio
- Sector
- Homeware, furniture & decoration
- Platform
- WooCommerce · Advanced catalogue filtering
- Scope
- Large-catalogue UX · WooCommerce development · Taxonomy architecture
Project thinking
From brief to working system
The decisions behind the interface matter as much as the final screen.
The brief
iCiclio needed a commerce foundation able to host products for many spaces and uses without allowing catalogue scale to become an obstacle for customers.
- A broad product range
- Many attributes by category
- Daily commerce management
Merchandising around space and use
Kitchen, bathroom, furniture, organisation, decoration and garden receive clear entry points, popular selections and product-first visual presentation.
- Room-based discovery
- Category merchandising
- Responsive product grids
Filters that make product data useful
Price, brand, discount, stock, colour, material, dimensions, placement and specialist attributes work as combinable facets for focused search.
- Multi-attribute facets
- Availability and promotion filters
- Category-specific parameters
Complete commerce operation
Wishlist, comparison, basket, accounts, checkout and tracking connect to detailed payment, shipping and return policies and clear collection and support information.
- Wishlist and comparison
- Order tracking
- Payments, shipping and returns
Delivered value
What the solution connects
The outcome is described through delivered capabilities—not invented performance figures.
Major home categories receive a consistent multi-level structure
Price, brand, availability, colour, material and dimension filters meaningfully narrow results
Payment, shipping, returns and tracking support daily commerce operations
In a large catalogue, experience quality depends on how quickly unsuitable choices can be removed.
Categories, subcategories, filters and commerce policies work together so search remains useful as products and attributes grow.
Your next project
The right solution starts with the real operating need.
Tell us what must change, what needs to connect and what success should look like for your team and customers.
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