Case study · eCommerce
New Line: B2B OpenCart for thousands of professional cleaning and care products.
A private wholesale platform combining professional approval, special pricing and discounts, a large catalogue, filters and efficient order placement.
OpenCart · B2B catalogue- Client
- newline.gr
- Sector
- Professional cleaning & hygiene
- Platform
- OpenCart · B2B catalogue
- Scope
- OpenCart B2B development · Professional registration · Wholesale pricing
Project thinking
From brief to working system
The decisions behind the interface matter as much as the final screen.
A B2B platform with partner control
The store serves businesses exclusively. Verified email registration and administrative approval precede access to products and commercial terms.
- Verified professional registration
- Administrative approval
- Products visible after login
A large catalogue with practical navigation
Cleaning, disinfection, household care, HO.RE.CA. and specialist products are structured through categories and filters for professional use.
- Thousands of product codes
- Functional categories
- Search and filters
Pricing and quantities by partnership
Special discounts, partnership programmes and quantity entry by product code allow each order to follow the customer agreement.
- Wholesale pricing
- Special discounts
- Efficient quantity entry
Information supporting professional decisions
A PDF catalogue, FAQs, usage guidance and certification information accompany ordering with the material professional buyers need.
- A downloadable catalogue
- Guidance and FAQs
- ISO information

Delivered value
What the solution connects
The outcome is described through delivered capabilities—not invented performance figures.
Professional registration follows a review and approval process
Thousands of products are organised through practical categories and filters
Special pricing, quantities and a PDF catalogue support wholesale operations
Professional buyers receive access to a catalogue and terms that reflect their partnership.
Approval, pricing, filters and quantities are organised for efficient repeat use.



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