{"id":11337,"date":"2026-09-04T20:14:28","date_gmt":"2026-09-04T17:14:28","guid":{"rendered":"https:\/\/www.firstidea.gr\/?post_type=portfolio&#038;p=11337"},"modified":"2026-09-04T20:14:29","modified_gmt":"2026-09-04T17:14:29","slug":"custom-wordpress-website-hiking-excursions-270-hike-club","status":"publish","type":"portfolio","link":"https:\/\/www.firstidea.gr\/en\/projects\/custom-wordpress-website-hiking-excursions-270-hike-club\/","title":{"rendered":"Custom WordPress Website for Hiking Excursions \u2013 270 Hike Club"},"content":{"rendered":"\n<div class=\"wp-block-group firstidea-project-content is-layout-flow wp-block-group-is-layout-flow\">\n\t\n\t<div class=\"wp-block-group alignfull case-hero case-hero--website is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\n\t\t<div class=\"wp-block-group site-container case-hero__grid is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\n\t\t\t<div class=\"wp-block-group case-hero__copy motion-reveal is-visible is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\t\n\t\t\t\t<p class=\"breadcrumbs breadcrumbs--dark wp-block-paragraph\"><a href=\"\/en\/projects\/\">Work<\/a><span>\/<\/span><span>Custom WordPress Website for Hiking Excursions \u2013 270 Hike Club<\/span><\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<p class=\"eyebrow eyebrow--light wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Case study \u00b7 Website<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<h1 class=\"wp-block-heading\">270 Hike Club: hiking excursions become a clear journey from first look to meaningful enquiry.<\/h1>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<p class=\"case-hero__lead wp-block-paragraph\">The custom WordPress website organises 270 Hike Club excursions with clear date, duration, difficulty, availability and pricing information, detailed route pages, custom forms and a rich photographic experience.<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wp-block-buttons hero-actions is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/contact\/\">Discuss a similar project <span aria-hidden=\"true\">\u2192<\/span><\/a><\/div><div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/projects\/\">All projects<\/a><\/div><\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t<figure class=\"wp-block-image size-full case-hero__figure motion-reveal motion-delay-1 is-visible\" data-parallax=\"10\"><img loading=\"lazy\" src=\"https:\/\/www.firstidea.gr\/wp-content\/uploads\/2026\/09\/270-hike-club-cover-4x3-v1-1.webp\" alt=\"The 270 Hike Club custom WordPress website on desktop and mobile\" width=\"1440\" height=\"1080\" decoding=\"async\"><i aria-hidden=\"true\"><\/i><b aria-hidden=\"true\">Custom WordPress theme \u00b7 Excursion content model \u00b7 Custom forms<\/b><\/figure>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\n\t\n\t<section class=\"case-facts\" aria-label=\"Project facts\"><dl class=\"site-container case-facts__grid\"><div><dt>Client<\/dt><dd>270 Hike Club<\/dd><\/div><div><dt>Sector<\/dt><dd>Outdoor tourism \u00b7 Hiking excursions<\/dd><\/div><div><dt>Platform<\/dt><dd>Custom WordPress theme \u00b7 Excursion content model \u00b7 Custom forms<\/dd><\/div><div><dt>Scope<\/dt><dd>Content &amp; conversion strategy \u00b7 Custom UX\/UI \u00b7 Custom WordPress theme<\/dd><\/div><\/dl><\/section>\n\t\n\n\t\n\t<div class=\"wp-block-group alignfull case-story is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\n\t\t<div class=\"wp-block-group site-container case-story__grid is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\n\t\t\t<div class=\"wp-block-group case-story__intro motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><p class=\"eyebrow wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Project thinking<\/p><h2 class=\"wp-block-heading\">From brief to working system<\/h2><p class=\"wp-block-paragraph\">The decisions behind the interface matter as much as the final screen.<\/p><p class=\"case-story__live wp-block-paragraph\"><a href=\"https:\/\/270hikeclub.gr\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span>Visit the live website<\/span><strong>270hikeclub.gr<\/strong><i aria-hidden=\"true\">\u2197\ufe0e<\/i><\/a><\/p><p class=\"case-story__live case-story__service wp-block-paragraph\"><a href=\"\/en\/tourism-activities-rental-website-development\/\"><span>See how we design websites for tours and tourism activities<\/span><strong>Firstidea<\/strong><i aria-hidden=\"true\">\u2192<\/i><\/a><\/p><\/div>\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"wp-block-group case-story__chapters is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">01<\/span><h3 class=\"wp-block-heading\">The brief<\/h3><p class=\"wp-block-paragraph\">270 Hike Club needed a digital base that could carry its own philosophy: hiking from Western Greece, a human pace, meaningful guidance and clear information for people with different levels of experience.<\/p><ul class=\"wp-block-list case-story__list\"><li>A distinctive identity rooted in Western Greece<\/li><li>No-pressure, no-performance positioning<\/li><li>Trust before participation<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">02<\/span><h3 class=\"wp-block-heading\">A custom WordPress structure for every route<\/h3><p class=\"wp-block-paragraph\">The custom theme organises excursions in a dedicated archive and detailed pages. Date, duration, difficulty, availability and price appear early, while itinerary, inclusions, required equipment, safety, weather, imagery and related excursions complete the information journey.<\/p><ul class=\"wp-block-list case-story__list\"><li>Custom excursion content model<\/li><li>Archive and detail pages<\/li><li>Structured trip facts, itinerary and related content<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">03<\/span><h3 class=\"wp-block-heading\">Custom forms for meaningful contact<\/h3><p class=\"wp-block-paragraph\">The interest form adapts to participant count and captures contact details, first and last name, age and hiking experience, together with the required consents. A second, simpler form serves general questions.<\/p><ul class=\"wp-block-list case-story__list\"><li>Dynamic participant handling<\/li><li>Dedicated contact form<\/li><li>Consent, terms and security checks<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">04<\/span><h3 class=\"wp-block-heading\">The community becomes part of the experience<\/h3><p class=\"wp-block-paragraph\">The team\u2019s approach, the people and their experience, collaborations, FAQs, stories and extensive gallery are not secondary pages. Together they help visitors understand what walking with 270 Hike Club actually feels like.<\/p><ul class=\"wp-block-list case-story__list\"><li>People-led storytelling<\/li><li>FAQ and practical preparation<\/li><li>Responsive photographic archive<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\n\t\t\n\t<div class=\"wp-block-group alignfull case-media case-media--wide\"><div class=\"site-container is-layout-flow wp-block-group-is-layout-flow\"><figure class=\"wp-block-image size-full case-media__figure motion-reveal\"><img src=\"https:\/\/www.firstidea.gr\/wp-content\/uploads\/2026\/09\/270-hike-club-wide-v1.webp\" alt=\"The responsive 270 Hike Club hiking excursion directory\" width=\"2048\" height=\"1058\" loading=\"lazy\" decoding=\"async\"><\/figure><\/div><\/div>\n\t\n\t\n\t\n\t<div class=\"wp-block-group alignfull case-outcomes\"><div class=\"site-container case-outcomes__grid\"><div class=\"case-outcomes__copy motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><p class=\"eyebrow eyebrow--light wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Delivered value<\/p><h2 class=\"wp-block-heading\">What the solution connects<\/h2><p class=\"wp-block-paragraph\">The outcome is described through delivered capabilities\u2014not invented performance figures.<\/p><p class=\"case-outcomes__live wp-block-paragraph\"><a href=\"https:\/\/270hikeclub.gr\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visit live project <span aria-hidden=\"true\">\u2197\ufe0e<\/span><\/a><\/p><\/div><div class=\"case-outcomes__cards\"><article class=\"case-outcome motion-reveal\"><span>01<\/span><h3>Each excursion presents date, duration, difficulty, availability, price, itinerary, inclusions, equipment and safety context before the enquiry<\/h3><i aria-hidden=\"true\"><\/i><\/article><article class=\"case-outcome motion-reveal\"><span>02<\/span><h3>The custom interest form adapts to participant count and collects the practical information the team needs for a useful follow-up<\/h3><i aria-hidden=\"true\"><\/i><\/article><article class=\"case-outcome motion-reveal\"><span>03<\/span><h3>Stories, FAQs, the photographic archive and related excursions connect practical information with the human philosophy of 270 Hike Club<\/h3><i aria-hidden=\"true\"><\/i><\/article><\/div><div class=\"case-signal-map\" aria-hidden=\"true\"><i><\/i><i><\/i><i><\/i><b>website \/ connected<\/b><\/div><\/div><\/div>\n\t\n\n\t\t\n\t<div class=\"wp-block-group alignfull case-detail-media case-detail-media--gallery\"><div class=\"site-container case-detail-media__grid\"><div class=\"case-detail-media__note motion-reveal\"><span>UI \/ 01\u201303<\/span><h2>A hiking excursion should begin with the right information \u2014 before the backpack is even on.<\/h2><p>From choosing a route to submitting an enquiry, content, forms and photography work as one consistent experience of preparation and trust.<\/p><\/div><div class=\"case-detail-media__gallery is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\n\t<figure class=\"wp-block-image size-full case-detail-media__figure motion-reveal motion-delay-1\" data-tilt><img src=\"https:\/\/www.firstidea.gr\/wp-content\/uploads\/2026\/09\/270-hike-club-01-v1.webp\" alt=\"Hiking excursion page with date, duration, difficulty, price and itinerary\" width=\"1141\" height=\"1055\" loading=\"lazy\" decoding=\"async\"><figcaption class=\"wp-element-caption\"><span>UI 01 \/ 03<\/span>Excursion detail &amp; itinerary<\/figcaption><\/figure>\n\t\n\t\t\n\t<figure class=\"wp-block-image size-full case-detail-media__figure motion-reveal motion-delay-1\" data-tilt><img src=\"https:\/\/www.firstidea.gr\/wp-content\/uploads\/2026\/09\/270-hike-club-02-v1.webp\" alt=\"The custom 270 Hike Club interest and contact forms\" width=\"1141\" height=\"1055\" loading=\"lazy\" decoding=\"async\"><figcaption class=\"wp-element-caption\"><span>UI 02 \/ 03<\/span>Custom participant &amp; contact forms<\/figcaption><\/figure>\n\t\n\t\t\n\t<figure class=\"wp-block-image size-full case-detail-media__figure motion-reveal motion-delay-1\" data-tilt><img src=\"https:\/\/www.firstidea.gr\/wp-content\/uploads\/2026\/09\/270-hike-club-03-v1.webp\" alt=\"The 270 Hike Club gallery and hiking stories\" width=\"1141\" height=\"1055\" loading=\"lazy\" decoding=\"async\"><figcaption class=\"wp-element-caption\"><span>UI 03 \/ 03<\/span>Gallery, stories &amp; community<\/figcaption><\/figure>\n\t\n\t\t<\/div><\/div><\/div>\n\t\n\t\n\t\n\t<div class=\"wp-block-group alignfull quality-section case-cta\"><div class=\"site-container quality-section__grid\"><div class=\"case-cta__artifact motion-reveal\" aria-hidden=\"true\"><div class=\"idea-lamp\"><div class=\"idea-lamp__halo\"><\/div><div class=\"idea-lamp__rays\"><i><\/i><i><\/i><i><\/i><i><\/i><i><\/i><i><\/i><\/div><div class=\"idea-lamp__glass\"><i><\/i><\/div><div class=\"idea-lamp__base\"><\/div><b>idea \/ next<\/b><\/div><span>Website<\/span><\/div><div class=\"motion-reveal motion-delay-1 is-layout-flow wp-block-group-is-layout-flow\"><p class=\"eyebrow wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Your next project<\/p><h2 class=\"wp-block-heading\">The right solution starts with the real operating need.<\/h2><p class=\"quality-section__lead wp-block-paragraph\">Tell us what must change, what needs to connect and what success should look like for your team and customers.<\/p><div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/contact\/\">Discuss a similar project <span aria-hidden=\"true\">\u2192<\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n\t\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The custom WordPress website organises 270 Hike Club excursions with clear date, duration, difficulty, availability and pricing information, detailed route pages, custom forms and a rich photographic experience.<\/p>\n","protected":false},"featured_media":11331,"template":"","project_type":[8],"project_platform":[15],"project_sector":[26],"project_commerce_model":[],"class_list":["post-11337","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","project_type-website"],"_links":{"self":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio\/11337","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":1,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio\/11337\/revisions"}],"predecessor-version":[{"id":11338,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio\/11337\/revisions\/11338"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/media\/11331"}],"wp:attachment":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/media?parent=11337"}],"wp:term":[{"taxonomy":"project_type","embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/project_type?post=11337"},{"taxonomy":"project_platform","embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/project_platform?post=11337"},{"taxonomy":"project_sector","embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/project_sector?post=11337"},{"taxonomy":"project_commerce_model","embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/project_commerce_model?post=11337"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}