{"id":112,"date":"2026-08-15T15:46:51","date_gmt":"2026-08-15T12:46:51","guid":{"rendered":"https:\/\/firstidea.gr\/?post_type=portfolio&#038;p=112"},"modified":"2026-08-18T10:44:24","modified_gmt":"2026-08-18T07:44:24","slug":"development-eshop-noemahome","status":"publish","type":"portfolio","link":"https:\/\/www.firstidea.gr\/en\/projects\/development-eshop-noemahome\/","title":{"rendered":"E-shop Development for Furniture &#038; Home D\u00e9cor \u2013 noemahome.gr"},"content":{"rendered":"\n<div class=\"wp-block-group firstidea-project-content is-layout-flow wp-block-group-is-layout-flow\">\n\t\n\t<div class=\"wp-block-group alignfull case-hero case-hero--commerce is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\n\t\t<div class=\"wp-block-group site-container case-hero__grid is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\n\t\t\t<div class=\"wp-block-group case-hero__copy motion-reveal is-visible is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\t\n\t\t\t\t<p class=\"breadcrumbs breadcrumbs--dark wp-block-paragraph\"><a href=\"\/en\/projects\/\">Work<\/a><span>\/<\/span><span>E-shop Development for Furniture &amp; Home D\u00e9cor \u2013 noemahome.gr<\/span><\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<p class=\"eyebrow eyebrow--light wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Case study \u00b7 eCommerce<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<h1 class=\"wp-block-heading\">Noema Home: structured eCommerce for a large furniture and d\u00e9cor catalogue.<\/h1>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<p class=\"case-hero__lead wp-block-paragraph\">A bilingual OpenCart store connecting clear product experience, accessibility-led design and automated catalogue feeds through XML integrations.<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"wp-block-buttons hero-actions is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/contact\/\">Discuss a similar project <span aria-hidden=\"true\">\u2192<\/span><\/a><\/div><div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/projects\/\">All projects<\/a><\/div><\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t<figure class=\"wp-block-image size-full case-hero__figure motion-reveal motion-delay-1 is-visible\" data-parallax=\"10\"><img loading=\"lazy\" src=\"\/wp-content\/themes\/firstidea\/assets\/images\/projects\/details\/noema-cover-4x3-v1.webp\" alt=\"The Noema Home online store across desktop, laptop, tablet and mobile devices\" width=\"1440\" height=\"1080\" decoding=\"async\"><i aria-hidden=\"true\"><\/i><b aria-hidden=\"true\">OpenCart \u00b7 XML integrations<\/b><\/figure>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\n\t\n\t<section class=\"case-facts\" aria-label=\"Project facts\"><dl class=\"site-container case-facts__grid\"><div><dt>Client<\/dt><dd>noemahome.gr<\/dd><\/div><div><dt>Sector<\/dt><dd>Furniture &amp; home d\u00e9cor<\/dd><\/div><div><dt>Platform<\/dt><dd>OpenCart \u00b7 XML integrations<\/dd><\/div><div><dt>Scope<\/dt><dd>eCommerce UX \u00b7 OpenCart development \u00b7 Accessibility-led design<\/dd><\/div><\/dl><\/section>\n\t\n\n\t\n\t<div class=\"wp-block-group alignfull case-story is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\n\t\t<div class=\"wp-block-group site-container case-story__grid is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\n\t\t\t<div class=\"wp-block-group case-story__intro motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><p class=\"eyebrow wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Project thinking<\/p><h2 class=\"wp-block-heading\">From brief to working system<\/h2><p class=\"wp-block-paragraph\">The decisions behind the interface matter as much as the final screen.<\/p><p class=\"case-story__live wp-block-paragraph\"><a href=\"https:\/\/noemahome.gr\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span>Visit the live website<\/span><strong>noemahome.gr<\/strong><i aria-hidden=\"true\">\u2197\ufe0e<\/i><\/a><\/p><\/div>\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"wp-block-group case-story__chapters is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">01<\/span><h3 class=\"wp-block-heading\">The brief<\/h3><p class=\"wp-block-paragraph\">Noema Home needed an online store capable of organising a large furniture and d\u00e9cor catalogue, supporting independent Greek and English content, and addressing specific accessibility requirements.<\/p><ul class=\"wp-block-list case-story__list\"><li>Clear navigation through a complex product structure<\/li><li>Independent content for each language<\/li><li>Responsive use across mobile, tablet and desktop<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">02<\/span><h3 class=\"wp-block-heading\">Product architecture &amp; UX<\/h3><p class=\"wp-block-paragraph\">Categories, subcategories and filters organise discovery, while product pages balance imagery, technical attributes, dimensions and packaging information.<\/p><ul class=\"wp-block-list case-story__list\"><li>Price, availability and attribute filters<\/li><li>Detailed product information<\/li><li>WCAG 2-informed contrast, readability and content structure<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">03<\/span><h3 class=\"wp-block-heading\">OpenCart and content management<\/h3><p class=\"wp-block-paragraph\">The platform gives the team direct control over catalogue and content, supporting bilingual operation, editorial material and future expansion without compromising navigation.<\/p><ul class=\"wp-block-list case-story__list\"><li>Independent Greek and English management<\/li><li>An extensible catalogue structure<\/li><li>Integrated blog and informational content<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group case-story__chapter motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><span class=\"case-story__index\" aria-hidden=\"true\">04<\/span><h3 class=\"wp-block-heading\">XML feeds and the SEO foundation<\/h3><p class=\"wp-block-paragraph\">XML connections with warehouses and suppliers automate product, availability and attribute updates. In parallel, the category and product structure creates a dependable technical foundation for organic growth.<\/p><ul class=\"wp-block-list case-story__list\"><li>XML supplier and warehouse integrations<\/li><li>Automated updates of essential product data<\/li><li>SEO-friendly category and product pages<\/li><\/ul><\/div>\n\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\n\t\t\n\t<div class=\"wp-block-group alignfull case-media case-media--wide\"><div class=\"site-container is-layout-flow wp-block-group-is-layout-flow\"><figure class=\"wp-block-image size-full case-media__figure motion-reveal\"><img src=\"\/wp-content\/themes\/firstidea\/assets\/images\/projects\/details\/noema-big-1536x794.webp\" alt=\"The Noema Home online store presented on a laptop mockup\" width=\"1439\" height=\"744\" loading=\"lazy\" decoding=\"async\"><\/figure><\/div><\/div>\n\t\n\t\n\t\n\t<div class=\"wp-block-group alignfull case-outcomes\"><div class=\"site-container case-outcomes__grid\"><div class=\"case-outcomes__copy motion-reveal is-layout-flow wp-block-group-is-layout-flow\"><p class=\"eyebrow eyebrow--light wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Delivered value<\/p><h2 class=\"wp-block-heading\">What the solution connects<\/h2><p class=\"wp-block-paragraph\">The outcome is described through delivered capabilities\u2014not invented performance figures.<\/p><p class=\"case-outcomes__live wp-block-paragraph\"><a href=\"https:\/\/noemahome.gr\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visit live project <span aria-hidden=\"true\">\u2197\ufe0e<\/span><\/a><\/p><\/div><div class=\"case-outcomes__cards\"><article class=\"case-outcome motion-reveal\"><span>01<\/span><h3>Structured large catalogue<\/h3><i aria-hidden=\"true\"><\/i><\/article><article class=\"case-outcome motion-reveal\"><span>02<\/span><h3>Automated product updates<\/h3><i aria-hidden=\"true\"><\/i><\/article><article class=\"case-outcome motion-reveal\"><span>03<\/span><h3>Bilingual, accessibility-led foundation<\/h3><i aria-hidden=\"true\"><\/i><\/article><\/div><div class=\"case-signal-map\" aria-hidden=\"true\"><i><\/i><i><\/i><i><\/i><b>ecommerce \/ connected<\/b><\/div><\/div><\/div>\n\t\n\n\t\t\n\t<div class=\"wp-block-group alignfull case-detail-media case-detail-media--gallery\"><div class=\"site-container case-detail-media__grid\"><div class=\"case-detail-media__note motion-reveal\"><span>UI \/ 01\u201303<\/span><h2>A large catalogue with a clear path to purchase.<\/h2><p>Navigation, product pages and categories organise an extensive catalogue without burdening the experience, with consistent attention to readability and accessibility.<\/p><\/div><div class=\"case-detail-media__gallery is-layout-flow wp-block-group-is-layout-flow\">\n\t\t\n\t<figure class=\"wp-block-image size-full case-detail-media__figure motion-reveal motion-delay-1\" data-tilt><img src=\"\/wp-content\/themes\/firstidea\/assets\/images\/projects\/details\/noema-1.webp\" alt=\"The responsive menu and homepage of Noema Home\" width=\"1141\" height=\"1055\" loading=\"lazy\" decoding=\"async\"><figcaption class=\"wp-element-caption\"><span>UI 01 \/ 03<\/span>Responsive navigation<\/figcaption><\/figure>\n\t\n\t\t\n\t<figure class=\"wp-block-image size-full case-detail-media__figure motion-reveal motion-delay-1\" data-tilt><img src=\"\/wp-content\/themes\/firstidea\/assets\/images\/projects\/details\/noema-2.webp\" alt=\"Noema Home product page with detailed attributes and accessibility controls\" width=\"1141\" height=\"1054\" loading=\"lazy\" decoding=\"async\"><figcaption class=\"wp-element-caption\"><span>UI 02 \/ 03<\/span>Detailed product page<\/figcaption><\/figure>\n\t\n\t\t\n\t<figure class=\"wp-block-image size-full case-detail-media__figure motion-reveal motion-delay-1\" data-tilt><img src=\"\/wp-content\/themes\/firstidea\/assets\/images\/projects\/details\/noema-3.webp\" alt=\"Noema Home furniture category with filters and subcategories\" width=\"1141\" height=\"1055\" loading=\"lazy\" decoding=\"async\"><figcaption class=\"wp-element-caption\"><span>UI 03 \/ 03<\/span>Categories &amp; filters<\/figcaption><\/figure>\n\t\n\t\t<\/div><\/div><\/div>\n\t\n\t\n\t\n\t<div class=\"wp-block-group alignfull quality-section case-cta\"><div class=\"site-container quality-section__grid\"><div class=\"case-cta__artifact motion-reveal\" aria-hidden=\"true\"><div class=\"idea-lamp\"><div class=\"idea-lamp__halo\"><\/div><div class=\"idea-lamp__rays\"><i><\/i><i><\/i><i><\/i><i><\/i><i><\/i><i><\/i><\/div><div class=\"idea-lamp__glass\"><i><\/i><\/div><div class=\"idea-lamp__base\"><\/div><b>idea \/ next<\/b><\/div><span>eCommerce<\/span><\/div><div class=\"motion-reveal motion-delay-1 is-layout-flow wp-block-group-is-layout-flow\"><p class=\"eyebrow wp-block-paragraph\"><span aria-hidden=\"true\"><\/span> Your next project<\/p><h2 class=\"wp-block-heading\">The right solution starts with the real operating need.<\/h2><p class=\"quality-section__lead wp-block-paragraph\">Tell us what must change, what needs to connect and what success should look like for your team and customers.<\/p><div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/contact\/\">Discuss a similar project <span aria-hidden=\"true\">\u2192<\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n\t\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A bilingual OpenCart store connecting clear product experience, accessibility-led design and automated catalogue feeds through XML integrations.<\/p>\n","protected":false},"featured_media":8191,"template":"","project_type":[9],"project_platform":[17],"project_sector":[29],"class_list":["post-112","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","project_type-ecommerce"],"_links":{"self":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio\/112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":159,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio\/112\/revisions"}],"predecessor-version":[{"id":10125,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/portfolio\/112\/revisions\/10125"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/media\/8191"}],"wp:attachment":[{"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/media?parent=112"}],"wp:term":[{"taxonomy":"project_type","embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/project_type?post=112"},{"taxonomy":"project_platform","embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/project_platform?post=112"},{"taxonomy":"project_sector","embeddable":true,"href":"https:\/\/www.firstidea.gr\/en\/wp-json\/wp\/v2\/project_sector?post=112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}