coocoo.gr is an online store dedicated to femininity, style, and comfort, offering women’s underwear, pajamas, socks, and homewear with unique designs. The online store was built using OpenCart, with the aim of creating a clean, modern, and user-friendly environment designed to support retail sales through a fashion-forward interface.
Development of Women’s Lingerie Eshop – coocoo.gr (OpenCart)
Products with an Emphasis on Image & Body Types
The product display was designed with an emphasis on image and style, utilizing high-quality photographic material. The categories were organized by experience: underwear, sleepwear, bras, socks, offers, to facilitate immediate searching. The structure allows for easy updating of collections and seasonal campaigns (e.g., Valentine's Day, Black Friday, summer series).
OpenCart Eshop with Commercial Development Capabilities
The website supports full digital performance monitoring, with:
- Full implementation in OpenCart, with a customized environment for easy management of products, orders, and stock.
- Support for multiple payment and shipping methods, with options for cash on delivery, deposit, and courier.
- Ability to create pages for offers, product combinations, and new arrivals.
- Backend tools that are user-friendly for daily use by the administrator.
SEO Optimization with Fashion E-commerce Phrases
SEO optimization was performed on the content and pages, with the aim of enhancing visibility for relevant searches such as: "women's underwear online," "comfortable pajamas," "lace bras," "underwear sets on sale," helping to attract visitors with clear purchasing intent. The use of friendly URLs, alt text in images, and meta description optimization were implemented on key pages.
